What the USA Can Learn about Political Discourse from MLB and the NFL (and Bill Veeck, George Halas and Research at Facebook) Nearly 100 years ago two aspiring Chicago sports promoters - Bill Veeck (Cubs & Sox) and George Hallas (Bears) - were desperate to create large, loyal audiences for their respective teams. There's no reason why we can't use the techniques that worked for them to create large, loyal audiences for American political discourse today.
Portrait of a wise man